Empathy, always.

Get to know your user, to design data driven products and services.


Bomberbot is a game-building learning platform for kids, to learn programming skills.


I guided the team during the user-testing sessions of their new product, meant to be used by teachers in the classroom. I proposed a holistic approach: we tested acceptance, usability and functionality of the digital tool together with the facilitation role and the learning curve of the kids.


During two months we implemented the whole educational program with two groups of kids in parallel. The sessions included offline collaborative thinking and co-creation activities to complement the online learning.

I developed the scripts and facilitation guidelines, and also coached the observations.
The iteration done on the product based the sessions insights has improved it considerably, now a more intuitive interface offers a better experience for kids.